Branding in Seongsu TV Series Details:
| Hangul | 브랜딩 인 성수동 |
| Hanja | 브랜딩 인 聖水洞 |
| Literal meaning | Branding in Seongsu-dong |
| Revised Romanization | Beuraending in seongsudong |
| McCune–Reischauer | Pŭraending in sŏngsudong |
| Country | South Korea |
| Language | Korean |
| Genre | Romance, Thriller |
| Season | 1 |
| Episodes | 24 |
| Release date | February 5 – March 14, 2024 |
| Running time | 30min |
| Starring | Kim Ji-eun Lomon Yang Hye-ji Kim Ho-young |
| Created by | Choi Sun-mi |
| Developed by | Studio X+U (planning) |
| Directed by | Jung Heon-soo |
| Written by | Choi Sun-mi Jeon Sun-young |
| Produced by | Lee Deok-jae Lee Kyung-sun Lee Won-seok Choi Sun-mi Shin Jung-soo Jung Hee-seok Hong Seung-chul |
| Executive producers | Ahn Ji-hoon Choi Seung-eop Kang Bo-yoon |
| Cinematography by | Seok Min Lee Jae-young |
| Edited by | Baek Eun-ja Lim Shin-mi |
| Music by | Jung Seung-hyun |
| Production Companies | Studio X+U Studio Vplus Co. Ltd. Higround |
| Distributor | U+ Mobile TV |
Branding in Seongsu TV Series Cast & Character:
- Main
- Kim Ji-eun as Kang Na-eon: the youngest marketing team leader.
- Lomon as So Eun-ho: a veteran intern.
- Yang Hye-ji as Do Yu-mi: a cute and bubbly marketer.
- Kim Ho-young as Cha Jeong-wu: the art director of Seongsu Agency.
- Supporting
- Shin Hyun-soo as Kim Jin-seok: CEO of beauty brand XU (Special appearance)
- Ahn Yeon-hong as Min Hee-jung: CEO of Seongsu Agency.
- Park Gi-deok as Han Yi-jae: an executive of Segye Group.
- Kim Byul as Nam Byeol: Seongsu Agency’s marketing team 2 leader.
- Jung Yi-rang as Ri Yeong-ae: a veteran marketer.
- Jeon Joon-ho as Joo Rex: a very popular guy.
- Chae Soo-ah as Park Jenny: an influencer.
- Yeon Ji-hyun as Seo Wool-soop: an intern at Seongsu Agency.
- Kim Young-jae as Seong Su-dong: an intern at Seongsu Agency.
- Ahn Jin-ah as Namgung Da-eun: Eun-ho’s first love.
- Park Young-woon as Nam Yun-hyeok: a top star celebrity.
Storyline:
After an accidental kiss causes a body swap, two ideologically opposed people struggle to navigate each other’s lives.
About Branding in Seongsu TV Series:
Branding in Seongsu (Korean: 브랜딩 인 성수동) is a South Korean romantic thriller mid-form series created by Choi Sun-mi, co-written by Choi and Jeon Sun-young, directed by Jun Heon-soo, and starring Kim Ji-eun, Lomon, Yang Hye-ji, and Kim Ho-young.
Studio X+U confirmed the release date which would be on February 5, 2024, and each episode was released every Monday to Thursday. In addition,
Branding in Seongsu was released on U+ Mobile TV from February 5 to March 14, 2024. It is available to stream on OTT platforms such as Viki in 190 countries, Lemino in Japan, and Viu in 16 countries.
