Top 50 Most Followed Instagram Accounts in United States

Instagram has become a powerhouse in the realm of social media, offering a platform for individuals and brands to showcase their lives and products to a global audience. The list of the most-followed Instagram accounts in the United States provides a glimpse into the digital popularity of various personalities and entities. From renowned celebrities to influential brands, these accounts have amassed millions of followers, solidifying their presence in the digital landscape.

As of January 2024, the United States had a total of 169 million Instagram users, the second-largest Instagram audience in the world. As of May 2021, Instagram was the fourth most visited social media platform in the U.S., behind Facebook, Pinterest, and Twitter. TikTok was the most used platform among Generation Z, with Instagram usage among Gen Z decreasing from 64% in 2019 to 57% in 2021. Instagram is most popular with users aged 25 to 34, making up about a third of its U.S. user base as of December 2021, and is more commonly used by women.

Let’s delve into the captivating world of the most-followed Instagram accounts in the United States, where fame, influence, and creativity converge to captivate audiences worldwide.

List of Most Followed Instagram Accounts in United States:

Rank	Owner	Followers	Description	Posts
1	Instagram	672M	Social media platform	7.69k
2	Selena Gomez	427M	Musician, actress, and businesswoman	1.98k
3	Kylie Jenner	399M	Musician, actress, producer, and businesswoman	7k
4	Dwayne Johnson	397M	Actor and professional wrestler	7.79k
5	Ariana Grande	379M	Television personality, model, and businesswoman	206
6	Kim Kardashian	362M	Musician, actress, and businesswoman	6.19k
7	Beyoncé	318M	Musician, actress and businesswoman	2.3k
8	Khloé Kardashian	309M	Television personality and model	4.49k
9	Nike	306M	Sportswear multinational	1.41k
10	Kendall Jenner	293M	Model and television personality	553
11	National Geographic	283M	Magazine	29.34k
12	Taylor Swift	283M	Musician and actress	652
13	Jennifer Lopez	252M	Musician and actress	923
14	Nicki Minaj	229M	Musician	6.7k
15	Kourtney Kardashian	223M	Television personality and model	4.54k
16	Miley Cyrus	216M	Musician and actress	1.3k
17	Katy Perry	206M	Musician	2.38k
18	Zendaya	184M	Actress and singer	3.49k
19	Kevin Hart	179M	Comedian and actor	9.22k
20	Cardi B	167M	Musician and actress	1.75k
21	LeBron James	159M	Basketball player	2.59k
22	Demi Lovato	156M	Musician and actress	179
23	Chris Brown	144M	Musician	7.63k
24	Ellen DeGeneres	138M	Comedian and television personality	11.54k
25	Billie Eilish	119M	Musician	905
26	Vin Diesel	102M	Actor	2k
27	NASA	98M	Space agency	4.2k
28	NBA	88.2M	Professional basketball league	74.5k
29	Snoop Dogg	87.2M	Musician	60.42k
30	Gigi Hadid	77.9M	Model	3.38k
31	Victoria’s Secret	76M	Lingerie Brand	4.22k
32	Justin Timberlake	72.6M	Actor and musician	87
33	Marvel Entertainment	66.1M	Entertainment Company	9.22k
34	Camila Cabello	65.4M	Singer and songwriter	2,999
35	Will Smith	62.8M	Actor	40
36	Zac Efron	61.8M	Actor	701
37	Isabella Khair Hadid	61.2M	Model	617
38	Leonardo DiCaprio	61.9M	Actor and film producer	1.93k
39	Robert Downey Jr.	56.5M	Actor and producer	552
40	Lady Gaga	56.4M	Singer and songwriter	3.69
41	MrBeast	56.3M	YouTuber, internet personality, entrepreneur	291
42	Travis Scott	55.7M	Rapper	3.22k
43	Huda Kattan	54M	Makeup artist, beauty blogger, and entrepreneur	2.74k
44	Hailey Bieber	52.4M	Model and media personality	626
45	Kris Jenner	52.3M	Media personality and businesswoman	6.8k
46	Vanessa Hudgens	51.3M	Actress	4.53k
47	Chris Pratt	45.7M	Actor	888
48	Nicky Jam	43.9M	Singer and actor	11.45k
49	Chrissy Teigen	42.4M	Model	5.55k
50	Eminem	42.4M	Rapper	806

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A post shared by Instagram (@instagram)

Instagram is the most-followed account on the platform, with over 672 million followers. It is Instagram’s own brand account.

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A post shared by Selena Gomez (@selenagomez)

Selena Gomez, an American, singer, and actress is the most followed person on Instagram in the United States, with over 427 million followers.

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A post shared by Dwayne Johnson (@therock)

Dwayne Johnson is the most followed American man in the United States, on Instagram, with over 397 million followers.

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