- In December 2021, reports said that Sivakarthikeyan signed a new film with Madonne Ashwin, who directed Mandela, under Vels Films International, and the film will start shooting in July 2022.
- In June 2022, Mysskin was reported to play the antagonist.
- The team made an official announcement of the film in July with a teaser and a first look poster. The announcement stated that the title would be Maaveeran.
- In August, it was confirmed that Aditi Shankar would be playing the lead actress role.
- Principal photography began with a muhurat puja on 3 August 2022.
- The first schedule happened in Chennai for a month and had completed all the major portions. In November, 40% of the shooting was done.
- In March 2023, the final schedule started in Pondicherry. In the same month, Sivakarthikeyan finished shooting his portions.
- Filming wrapped after shooting some patch works in early June.
- Sivakarthikeyan started dubbing his portions in late-May 2023 and finished in early June. Aditi started dubbing for her portions in early June.
- On 2 July, a pre-release event happened in Chennai, and a trailer for the film was released.
- Maaveeran had a theatrical release in 14 July 2023. It was initially scheduled for release on 11 August 2023. However, to avoid a box office clash with Jailer, the makers preponed it to 14 July. The distribution rights for Tamil Nadu are held by Red Giant Movies and Asian Cinemas for Andhra Pradesh and Telangana states.
- Amazon Prime Video acquired the digital streaming rights of the film for ₹33 crores, while the satellite rights were sold to Sun TV Network. The film was premiered on August 11, 2023.
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