- In February 2019, director Bhaskar teamed up with Akhil for GA2 Pictures production under Bunny Vasu. In May 2019, the film was officially launched at Film Nagar Temple, Hyderabad with a pooja ceremony.
- The film’s casting crew auditioned over 100 actresses and models for leading actress role. Pooja Hegde and Eesha Rebba were finalized as the leads in August 2019.
- In an interview with The Indian Express, Akhil told about the film that “We tried perfecting it more and more, and it has come to where it is today because of the time we had. I am so happy that finally after two years I am having a release”.
- The principal photography of the film began in July 2019 in Hyderabad. Hegde joined the sets in September 2019. The film is shot extensively in major portions of New York in mid-January 2020.
- Filming took place in Hyderabad in mid-March 2020, however, came to a halt after Akkineni was injured in the sets. Filming was further delayed due to the COVID-19 pandemic lockdown in India.
- Filming was resumed in September 2020. Akkineni and Hegde joined the shoot the same month. The filming was completed in March 2021.
- It was released on 15 October 2021 after being repeatedly postponed because of the ongoing COVID-19 pandemic. The film opened to positive reviews with critics praising casts performances (particularly Hegde), story, and music. The film was commercially successful and grossed ₹51 crore worldwide.
- Sarigama Cinemas have acquired the film’s distribution rights in the United States.
- In late September, the release date was rescheduled to 15 October 2021, on the occasion of Dussehra. Digital streaming rights of the film were acquired by both aha and Netflix. The film was premiered on aha on 19 November 2021 while it premiered on Netflix on 23 November 2021.
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