- After many speculations, Mahesh Babu was announced as a lead hero with a movie name titled Sarileru Neekevvaru.
- Rashmika Mandanna was signed to play the leading lady in the movie opposite Mahesh Babu.
- Vijayashanti was signed in for this film, which marked her comeback after 13 years.
- Tamannaah was signed in for a party song.
- The film also marks the comeback of Sangeetha and Bandla Ganesh into movies after many years.
- The opening ceremony of the movie was conducted on May 31, 2019.
- The first schedule was shot in Kashmir from July 5 to July 20, 2019. For the second schedule, a replica set of Konda Reddy Buruju was constructed in Ramoji Film City with an estimated cost of ₹40 million (US$500,000).
- On 8 November 2019, with the Kerala schedule the talkie part of the film wrapped up.
- The film was released on 11 January 2020 on 2050 screens worldwide coinciding with Sankranti. Produced on a budget of ₹75 crore, upon release, it received praise for its humor, performances, cinematography, and action sequences, but criticism aimed at screenplay, story and excessive length, and the film was commercially successful grossing more than ₹260 crore worldwide becoming the second highest grossing telugu movie of 2020.
- According to box-office tracking portal Box Office Mojo, the film has grossed US$37.38 million worldwide.
- The satellite rights of the film were sold to Gemini TV, which premiered it on 25 March 2020 for the first time on eve of Ugadi and in its first Television premier movie recorded a TRP of 23.4. The film’s digital rights were acquired by Amazon Prime Video and made available for streaming since 1 March 2020.
- The film was dubbed and released in Tamil as Ivanukku Sariyana Aal Illai in 2020. The Tamil version was released across 200 plus theaters in Tamil Nadu. The Hindi dubbed version titled Sarileru was directly premiered on Goldmines TV channel on 15 August 2022. The film was also dubbed and released in Kannada as Major Ajay Krishna and in Malayalam as Krishnan.
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